The sweeping success of Apple’s iPhone is proof that solutions featuring a well thought out and aesthetical user interface can face up to competition in a hard-fought market – even more: they can give new impetus to a seemingly saturated market.

But not only lifestyle devices such as mobile phones benefit from professional conception and design of their user interface. For business software, too, the user interface has become a competitive differentiator: since users take the availability of required functionality as granted, usability of systems becomes the distinguishing feature.