{"id":5041,"date":"2014-09-17T13:07:03","date_gmt":"2014-09-17T11:07:03","guid":{"rendered":"https:\/\/www.centigrade.de\/de\/blog\/?p=5041"},"modified":"2020-01-25T19:38:41","modified_gmt":"2020-01-25T18:38:41","slug":"of-science-and-bavarian-beer-receptions-visiting-the-mensch-und-computer-2014-in-munich","status":"publish","type":"blog","link":"https:\/\/www.centigrade.de\/en\/blog\/of-science-and-bavarian-beer-receptions-visiting-the-mensch-und-computer-2014-in-munich\/","title":{"rendered":"Of Science and Bavarian Beer Receptions \u2013 Visiting the &#8220;Mensch und Computer 2014&#8221; in Munich"},"content":{"rendered":"<p>What is aesthetics and how can we determine it? Can usability tests be performed remotely to save time and money? And what happens to a Facebook profile when its user dies? These and many more interesting topics about human-computer interaction, user experience and usability where subject of this year\u2019s conference\u00a0<a href=\"http:\/\/muc2014.mensch-und-computer.de\">Mensch und Computer 2014<\/a> (Human and Computer 2014) which took place in the premises of the Ludwig-Maximilians-Universit\u00e4t Munich.<!--more--><\/p>\n<p>With the slogan \u201eMoving interactively \u2013 design clearances\u201c, speakers from theory and practice presented their work in lectures, tutorials and workshops. The conference combines the scientific symposium <a href=\"http:\/\/muc2014.mensch-und-computer.de\/mci\/\">Mensch-Computer-Interaktion (MCI)<\/a> with the more practically oriented track <a href=\"http:\/\/muc2014.mensch-und-computer.de\/programm\/workshops-upa\/\">UP14 \u2013 Usability Professionals<\/a>. So, as in previous years, the sessions where divided in a research and a more practical part which was organized by the <a href=\"http:\/\/www.germanupa.de\">Berufsverband der Deutschen Usability und User Experience Professionals<\/a>. As always, the conference was very well attended and provides the German-speaking UX community a platform to outline problems, share best practices and exchange ideas over coffee and snacks.<\/p>\n<div id=\"attachment_5034\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/aula.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-5034\" class=\"wp-image-5034\" src=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/aula.jpg\" alt=\"Liam Bannon spoke about the development of human-computer interaction in der majestic auditorium of the Ludwig-Maximilians-Universit\u00e4t Munich. \u00a92014 Janine Fischer www.mensch-und-computer.de\" width=\"600\" srcset=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/aula.jpg 1024w, https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/aula-300x200.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-5034\" class=\"wp-caption-text\">Liam Bannon spoke about the development of human-computer interaction in der majestic auditorium of the Ludwig-Maximilians-Universit\u00e4t Munich. \u00a92014 Janine Fischer www.mensch-und-computer.de<\/p><\/div>\n<h3>Variety of topics and issues<\/h3>\n<p>After the opening keynotes of HCI pioneer Liam Bannon \u2013 Honorary Professor at the University of Aarhus in Denmark \u2013 and Bill Scott, Sr. Director of UI Engineering at Paypal, lectures dealt with a variety of research fields and industries.\u00a0 Leo Glomann and Lucie Grudno explained <a href=\"http:\/\/web.archive.org\/web\/20140905005527\/http:\/\/up.germanupa.de:80\/publikationen\/aktuell-up14\/enterprise-industry-ux\/institutionalization-of-human-centered-design-at-adidas-group.html\">how UX processes are introduced and established at Adidas<\/a>. They talked about strategies they pursued and difficulties they had to deal with. Siegfried Olschner and his colleagues analyzed <a href=\"http:\/\/web.archive.org\/web\/20141104221051\/http:\/\/up.germanupa.de:80\/publikationen\/aktuell-up14\/ux-evaluation\/klassischer-labor-ux-test-vs-unmoderierter-remote-ux-test.html\">if remote usability testing works out compared to standard testing procedures in a lab<\/a>. Participants of the remote group were asked to solve certain tasks on their own computer without assistance and answer questions online. Implementing such remote tests is time and cost-effective since there is no need for a moderator on-site. Likewise, more tests can be performed. However, the discussed disadvantages seemed to outweigh: Preparing and evaluating the tests is more time consuming for remote tests and the participants missed a contact person. But there are ways to combine the advantages of both methods. Just recently, I conducted a moderated remote usability test with a paper prototype. The paper on the table was recorded and the participants could navigate it via mouse on a shared screen. In most cases, this procedure worked out quite well.<\/p>\n<p>Some of the talks on the conference also showed a greater awareness towards ethical aspects. One very exciting lecture was about <a href=\"http:\/\/web.archive.org\/web\/20140904004805\/http:\/\/up.germanupa.de:80\/publikationen\/aktuell-up14\/daily-life-ux\/der-digitale-tod.html\">digital death and how we deal with it<\/a>. 10,000 Facebook users die every day \u2013 what happens to their online profiles? Agnieszka Walorska and Marie-Luise Jaeger presented a concept for a website that is designed to help people dealing with such issues and taking steps to relieve their survivors. While developing the platform, ethical issues arose such as the recruitment of grieving test subjects for the evaluation of the tool. The design itself was a challenge, too. The website should appeal to both precautionary people who use the platform organizing their affairs as well as those who previously lost a loved one and use the platform to manage his or her digital legacy.<\/p>\n<p>Centigrade was involved in the conference program as well and contributed two talks: <a href=\"http:\/\/www.centigrade.de\/en\/company\/team#markus.weber\">Markus Weber<\/a> (Head of Usability Engineering at Centigrade) held a lecture entitled \u201cUser-Centered Design? Sure, but please without users\u201d. The lecture dealt with the causes and arguments of clients who question the involvement of end-users in design projects and ways to react on it as usability professional (download the slides <a href=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/gUPA14-UserCenteredDesignOhneNutzer-MarkusWeber.pdf\">here<\/a>). <a href=\"http:\/\/www.centigrade.de\/en\/company\/team#joerg.niesenhaus\">J\u00f6rg Niesenhaus<\/a> (Branch manager North-West at Centigrade) drew parallels between game design and user interface design and pointed out what user experience designers can learn from game designers for shaping their processes more creatively or to avoid documentation overhead (download the slides <a href=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/gUPA14-BestOfBothWorlds-JoergNiesenhaus.pdf\">here<\/a>). Furthermore, J\u00f6rg was involved in the organization and execution of the day-long workshop \u201cPress Play? Practice-oriented and scientific perspective on gamification\u201d.<\/p>\n<div id=\"attachment_5037\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/niesenhaus.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-5037\" class=\"wp-image-5037\" src=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/niesenhaus.jpg\" alt=\"J\u00f6rg Niesenhaus holding the talk &quot;Best of both worlds: Game Design meets User Interface Design&quot; in the UP track. \u00a92014 Janine Fischer www.mensch-und-computer.de\" width=\"600\" srcset=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/niesenhaus.jpg 1024w, https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/niesenhaus-300x200.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-5037\" class=\"wp-caption-text\">J\u00f6rg Niesenhaus holding the talk &#8220;Best of both worlds: Game Design meets User Interface Design&#8221; in the UP track. \u00a92014 Janine Fischer www.mensch-und-computer.de<\/p><\/div>\n<h3>UX close up<\/h3>\n<p>During the demo session visitors could experience how new technology is being used in a UX design sense and what kind of products can arise from deploying scientific issues on practical applications. The demonstrations mainly showed the creative use of existing technologies such as a menu for a fast food restaurant that is projected onto a table and can be used with fingertip movements detected and converted into actions by the <em>Microsoft Kinect<\/em>. A body scanner allowed visitors to create an avatar of their own body in seconds. On that basis, body measurements and dress size could be calculated. Using the <em>Oculus Rift<\/em> \u2013 a head-mounted display for virtual reality \u2013 visitors could enjoy a virtual trip above the clouds while hanging in ropes of a hang-glider and been blown at by a fan.<\/p>\n<p>The beer reception in the evening at the L\u00f6wenbr\u00e4ukeller really made up for the missing Bavarian Catering \u201cSchmankerl\u201d in the afternoon and the bad weather. In addition to the best paper awards, the winners of the first CSCW Challenge and the fourth Usability Challenge where announced. Both prices were awarded to students of the University of Siegen. The price for the Usability Challenge went there the fourth year in a row incidentally \u2013 Congratulations to the winners!<\/p>\n<div id=\"attachment_5039\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/demosession.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-5039\" class=\"wp-image-5039\" src=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/demosession.jpg\" alt=\"During the demo session visitors could try out new product ideas themselves. \u00a92014 Janine Fischer www.mensch-und-computer.de\" width=\"600\" srcset=\"https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/demosession.jpg 1024w, https:\/\/www.centigrade.de\/wordpress\/wp-content\/uploads\/demosession-300x200.jpg 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-5039\" class=\"wp-caption-text\">During the demo session visitors could try out new product ideas themselves. \u00a92014 Janine Fischer www.mensch-und-computer.de<\/p><\/div>\n<h3>Putting people first<\/h3>\n<p>Overall, I noticed the frequent use of the term <em>human-centered design<\/em> \u2013 compared to the similar term <em>user-centered design<\/em> or the commonly used <em>human-computer interaction<\/em>. People are being put in the focus whereas computers become less important. Not a technical solution but understanding a problem is our main concern. The abbreviation UUX or U\/UX (usability and user experience) also crossed my way several times and seems to complement last year\u2019s discussion about renaming the German UPA in German UXPA \u2013 in-line with its American sister UXPA.<\/p>\n<p>Not only the digital world benefits from good user experience design. In his lecture about <a href=\"http:\/\/web.archive.org\/web\/20140904010923\/http:\/\/up.germanupa.de:80\/publikationen\/aktuell-up14\/daily-life-ux\/service-design-evaluation.html\">service design in shopping centers<\/a>, Olde Lorenzen-Schmidt illustrated that the seven dialogue principles for interactive systems \u2013 such as suitability for the task, self-descriptiveness and conformity with user expectations \u2013 can be applied to the real world for improving the user experience. For example, more prominent signs help better orientation and assist people to deal with their \u201ctasks\u201d appropriately. This year\u2019s conference shows that professionals in the field of usability and user experience still can learn a thing or two in this regard: Just like other people, UX designers sit down on a bench\u2019s edge in lecture halls for being able to quickly and easily flee in case of boredom. A requirement analysis in the sense of our profession would certainly recommend sitting in the middle of a bench to allow stragglers to easily find a seat and thus promote a positive user experience. So I guess, there are enough topics for next year\u2019s conference out there.<\/p>\n<p><span style=\"font-size: xx-small;\">All trademarks and product names used on this website are the properties of their respective owners and are used solely for descriptive purposes.<\/span><\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; top: 291px; left: 20px;\">Merken<\/span><\/p>\n","protected":false},"author":35,"featured_media":0,"template":"","tags":[330,327,3,140,139],"class_list":["post-5041","blog","type-blog","status-publish","hentry","tag-conference","tag-human-centered-design","tag-usability","tag-user-experience","tag-ux"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/blog\/5041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/users\/35"}],"version-history":[{"count":0,"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/blog\/5041\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/media?parent=5041"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.centigrade.de\/en\/wp-json\/wp\/v2\/tags?post=5041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}