Do you take time for surveys and why not?
Designing surveys to be engaging and motivating: for qards GmbH, we used user research to work out how surveys really motivate participants.
Centigrade
Complex software. Clear user experiences.
We translate business requirements and technology into products that users understand and enjoy using.
Common problems
-
UX is uncoordinated and ad hoc
Every team does design and research somehow – but there is no common thread.
Consequence: duplicated work, contradictory designs, no scalability. -
UX joins the project too late
UX is only brought in shortly before launch, when the most important decisions have long been made.
Consequence: expensive changes, dissatisfied users, time pressure, and frustration in the team. -
No business case, no measurability
There are no clear KPIs for UX – and management rightly asks: "Why should we spend money on this?"
Consequence: budgets stay tight, successes remain invisible, UX remains a fig leaf. -
UX knowledge is scattered or disappears
Insights lie scattered across presentations and Miro boards – and are lost with every project change.
Consequence: repeated research assignments, lost time, lack of knowledge continuity. -
Stakeholder conflicts block decisions
Business wants feature A, IT wants feature B, UX says "Users need C".
Consequence: grueling discussions, poor compromises, little user focus. -
UX does not scale with growth
With more teams and products, cracks appear in the experience.
Consequence: inconsistent customer journey, rising support costs, frustration among users.
We know our way around this
As a global manufacturer and distributor of industrial components, MISUMI puts customer satisfaction first. To improve the online shop, Centigrade conducted a usability test of our website. Together with an expert review by Centigrade, the biggest weaknesses of our website were identified. The results help us to continuously improve the user experience for our clients.
Viola Hoppe E-Commerce Specialist · MISUMI Europa GmbH Thanks to the inspiring moderation of our workshop 'Generative AI in Design', Centigrade supported the Bosch Designers' Network in creating a great experience for all participants. With much 'desire for more', we left the event to test state-of-the-art AI tools in our daily work. A special highlight was Centigrade's Person-A-Mat, in front of which the workshop participants literally queued.
Markus Andert Senior Manager User Experience (BMC/UXC) · Bosch References
Selected references
Medical app for little patients
Understanding your own treatment process better through gamification with LOUISA – developed for University Hospital Essen.
Our services
UX management – from strategy to implementation
We support companies in systematically integrating UX into their software development – strategically, operationally, and with a focus on the future. In doing so, we bridge the gap between business goals and user needs: with Lean UX for fast feedback loops, experience from Scrum Master and Product Owner roles, and as coordinators of interdisciplinary teams spanning design, concept work, research, and development.
UX maturity & vision
We analyze your organization's maturity level, reveal blind spots, and develop a clear UX vision that serves as a guideline for all teams.
Embedding UX in the company
We raise awareness of user-centered work among developers, product owners, and business units – with hands-on trainings such as "Scrum meets UX" or "Management and UX".
UX audits for existing software
We systematically examine your software for usability, user acceptance, and potential – and deliver prioritized, actionable recommendations.
UX management in projects
We steer and integrate UX activities into your agile development processes – so that user needs and business goals remain aligned.
Building internal UX teams
We support you with recruiting, process design, and tool selection – until UX works in your organization without external help.
Supporting software launches
We safeguard user-friendliness, consistency, and market success in complex launches – even across multiple platforms and teams.
Future topics & AI
We advise you on trends and technologies that significantly shape software development and UX – hands-on and focused on your use case:
- AI & automation: chatbots and intelligent assistants, AI personas in the LeanScope tool, and automation workflows that relieve teams of recurring tasks – plus the efficient use of AI tools such as Copilot in development and design.
- Accessibility: accessible products that reach all user groups and meet regulatory requirements.
- AR/VR: developing and evaluating immersive experiences.
- Design systems & help systems: consistent user interfaces and user-friendly self-service solutions for scalable software.
- Sustainable UX & agile methods: resource-efficient design and the effective combination of UX and Scrum.
- This way, you use new technologies not as a buzzword but as real support for more efficient processes, better products, and well-founded decisions.
Let's talk about your UX management.
Whether it's a concrete project or a first idea – in a no-obligation initial consultation, we clarify your goals, your needs, and the best next step for your software development.
How we start together – four steps to effective UX management
We combine proven methods from UX, project management, and agile development to make software projects sustainably successful – both strategically and economically. The result is a clear, efficient process that brings together innovation, quality, and business value.
Initial consultation & scoping
We meet you where you currently stand: in an initial conversation or a compact scoping workshop, we clarify your goals, your status quo, and the biggest levers.
UX maturity analysis
We determine your organization's UX maturity level and identify strengths, areas for action, and structural hurdles – as a solid basis for all further decisions.
Roadmap & quick wins
Together, we prioritize measures that deliver visible results early and develop a UX vision that serves as a guideline for all teams.
Implementation & embedding
We steer UX in your ongoing projects, train your teams, and build internal processes – until user-centered work is part of your organizational culture.
Your benefits at a glance
Investments in UX pay off measurably – both through satisfied users and through direct business effects:
up to50%
lower development costs through less rework
up to30%
faster releases through clearer processes
3×
higher user retention through higher acceptance
Frequently asked questions
What is UX management and why is it important for our company?
UX management ensures that user needs systematically flow into all development processes. This reduces development costs, increases user acceptance, and ensures that your software products are strategically and economically successful.
How do you help us embed UX in the company?
We analyze the current maturity level (UX maturity), develop a UX vision, raise awareness among developers and business units, and offer hands-on trainings (UX Academy) so that user-centered work becomes part of your organizational culture.
What specific services do you offer in projects?
We conduct UX audits for existing software, support ongoing projects with UX management, accompany complex software launches, and help build internal UX teams and processes.
Which topics in innovation and technology do you cover?
We advise on current trends such as AI & automation, accessibility, AR/VR, sustainable UX, design systems, help systems, and the combination of UX and agile methods such as Scrum.
How can UX improve time-to-market or ROI?
Involving UX early reduces errors, lowers support effort, accelerates development cycles, and increases user acceptance. Studies show that companies with strong UX achieve up to 3 times higher user retention.
Can you support us in introducing AI or automation?
Yes – we advise on concrete use cases, e.g. chatbots for support or knowledge queries, AI personas for marketing and UX decisions, automation workflows in project management, and the efficient use of AI tools such as Copilot in development and design.
Which companies or teams are your services suitable for?
Our offerings are aimed primarily at medium-sized and large companies that develop complex software products and want to integrate UX systematically into their strategy, processes, and day-to-day project work.
What is the best way to start working with you?
We meet you where you currently stand: in an initial workshop or consultation, we clarify your goals, analyze your maturity level, and develop an individual approach.
Everything starts with a good conversation.
Every company has individual requirements. Let us therefore talk together about how UX management advances your software development. We look forward to your inquiry.
Thank you! Your submission has been received!